'Dear Friend': The Rodale Press and the Business Culture of Direct Mail Marketing in the Postwar United States.

Event Details

End: May 8, 2014
Contact: clockman@hagley.org
More Info: www.hagley.org/events.html

Andrew Case, University of Wisconsin-Madison, "'Dear Friend': The Rodale Press and the Business Culture of Direct Mail Marketing in the Postwar United States." The seminar starts at 6:30 p.m. in the Copeland Room of the library at Hagley Museum and Library, Route 141, Wilmington, Delaware. Seminars are free and open to the public and are based on a paper that is circulated in advance. Those planning to attend are encouraged to read the paper before coming to the seminar. Copies may be obtained by contacting Carol Lockman at clockman@hagley.org.